Your website is the most important component of your company’s marketing plan. It’s the central hub for your messaging and content marketing efforts. All other marketing materials should support and drive traffic to your website. As website design and development technology has progressed over the years, you now have more digital marketing tools than ever before.
Social media, blogs and mobile allow businesses and nonprofits to easily target and convert users by driving them to a well-designed website with a positive user experience or UX.
We work with you to develop a user experience which delivers value to your audience. Value means repeat visits and referrals via social media and other channels. Using our years of experience and research, iglowsoft web design and development solutions are customized to help you achieve your digital marketing goals.
Responsive Web Design:
Responsive web design (RWD) is a web development approach that creates dynamic changes to the appearance of a website, depending on the screen size and orientation of the device being used to view it. RWD is one approach to the problem of designing for the multitude of devices available to customers, ranging from tiny phones to huge desktop monitors.
RWD uses so-called breakpoints to determine how the layout of a site will appear: one design is used above a breakpoint and another design is applied below that breakpoint. The breakpoints are commonly based on the width of the browser.
The same HTML is served to all devices, using CSS (which determines the layout of webpage) to change the appearance of the page. Rather than creating a separate site and corresponding codebase for wide-screen monitors, desktops, laptops, tablets and phones of all sizes, a single codebase can support users with differently sized viewports.
Website maintenance:
website redesign project with a client, one of the first things we discuss is an area where the bulk of the work might not happen for months down the line. That’s right, I’m talking about content.
To be frank, it can be a scary conversation. With these kinds of projects, the content expectations can be daunting — especially if you wait to think about it until you are well into the design phase. By that point, a significant number of content decisions have already been made, and you’ll end up in a tight spot if you don’t have a plan for how to address them.
But with some advance planning and by elevating content to a primary topic of discussion at every phase of the project, it doesn’t have to be that scary.
In order to build a website that helps you drive interest in your products and services. One that actually generates sales, we first need to understand your goals. The very first step of the process is an in-depth interview to establish what your goals are, how the website will be contributing to these and how to completely align that with your company
Corporate website:
Corporate website development is an important part of today’s business world. Over the past several years, corporate website development and corporate website design have become critical parts to the success of all kinds of companies from small businesses to multinational corporations. Regardless of your product, services, or goals, corporations can only foster growth when they’re expanding their customer base — and the Internet is the best medium to use for growth.
That’s why corporate website design is so important in the business world, especially when it’s combined with the right Internet marketing strategy. Suddenly, your company can engage clients from all over the world for a fraction of the cost of traditional advertising media like television or radio. You’re not just a local business — you’re global.
As a leading corporate web design company, WebpageFX specializes in growing the online presence of companies like yours. Our team includes talented specialists on the cutting edge of corporate website development who are passionate about building business websites from the ground up and tweaking them for optimized results. Best of all, our corporate web development team knows how to keep you ahead of your competition.
Static website:
A static web page (sometimes called a flat page/stationary page) is a web page that is delivered to the user exactly as stored, in contrast to dynamic web pages which are generated by a web application.
Static web pages are often HTML documents stored as files in the file system and made available by the web server over HTTP (nevertheless URLs ending with ".html" are not always static). However, loose interpretations of the term could include web pages stored in a database, and could even include pages formatted using a template and served through an application server, as long as the page served is unchanging and presented essentially as stored.
Static web pages are suitable for the contents that never or rarely need to be updated, though modern static site generators are changing. Maintaining large numbers of static pages as files can be impractical without automated tools, such as Static site generators described in Web template system. Any personalization or interactivity has to run client-side, which is restricting.
Dynamic website:
Dynamic web page: example of server-side scripting (PHP and MySQL).
A server-side dynamic web page is a web page whose construction is controlled by an application server processing server-side scripts. In server-side scripting, parameters determine how the assembly of every new web page proceeds, including the setting up of more client-side processing.
A client-side dynamic web page processes the web page using HTML scripting running in the browser as it loads. JavaScript and other scripting languages determine the way the HTML in the received page is parsed into the Document Object Model, or DOM, that represents the loaded web page. The same client-side techniques can then dynamically update or change the DOM in the same way.
A dynamic web page is then reloaded by the user or by a computer program to change some variable content. The updating information could come from the server, or from changes made to that page's DOM. This may or may not truncate the browsing history or create a saved version to go back to, but a dynamic web page update using Ajax technologies will neither create a page to go back to, nor truncate the web browsing history forward of the displayed page. Using Ajax technologies the end user gets one dynamic page managed as a single page in the web browser while the actual web content rendered on that page can vary. The Ajax engine sits only on the browser requesting parts of its DOM, the DOM, for its client, from an application server.
Multi – language website:
When a service or device consumes content on a page, it looks for specific clues in the form of HTML tags to give it information about the details on the page. This includes language. The Internal Organization for Standardization (ISO) has defined the two-character codes for each language. The web uses these codes to identify the language used within content on a page.
Each well-formed webpage has a top-level “html” tag. This tag should identify the default human-read language on the page. This is true even if there are multiple languages used on a single page, there should be a “default” language set.
Ajax:
Web development techniques using many Web technologies on the client side to create asynchronous Web applications. With Ajax, Web applications can send and retrieve data from a server asynchronously (in the background) without interfering with the display and behavior of the existing page. By decoupling the data interchange layer from the presentation layer, Ajax allows Web pages, and by extension Web applications, to change content dynamically without the need to reload the entire page.[3] In practice, modern implementations commonly utilize JSON instead of XML due to the advantages of JSON being native to JavaScript.
Ajax is not a single technology, but rather a group of technologies. HTML and CSS can be used in combination to mark up and style information. The webpage can then be modified by JavaScript to dynamically display – and allow the user to interact with — the new information. The built-in XMLHttpRequest object within JavaScript is commonly used to execute Ajax on webpages allowing websites to load content onto the screen without refreshing the page. Ajax is not a new technology, or different language, just existing technologies used in new ways.
Web 2.0:
A Web 2.0 website may allow users to interact and collaborate with each other in a social media dialogue as creators of user-generated content in a virtual community, in contrast to the first generation of Web 1.0-era websites where people were limited to the passive viewing of content. Examples of Web 2.0 features include social networking sites and social media sites (e.g., Facebook), blogs, wikis, folksonomies ("tagging" keywords on websites and links), video sharing sites (e.g., YouTube), hosted services, Web applications ("apps"), collaborative consumption platforms, and mashup applications.
Whether Web 2.0 is substantively different from prior Web technologies has been challenged by World Wide Web inventor Tim Berners-Lee, who describes the term as jargon. His original vision of the Web was a collaborative medium, a place where we [could] all meet and read and write. On the other hand, the term Semantic Web (sometimes referred to as Web 3.0) was coined by Berners-Lee to refer to a web of content where the meaning can be processed by machines.
